The Mars Scene: Mars Bar Candy Bar

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Mars has reduced the size of its Mars and Snickers bars by more than 10per them " underhand " and " hidden price hikes. " Mars told The Grocer that it had shrunk the products to meet its public health targets. The chocolate giant committed early Lawyers for candymaker Mars Inc. shot off an urgent letter to a Scottish bar attempting to secure Protected Food status for its deep-fried rendition of the company's namesake candy bar, saying the decision to deep fry Mars renders the candy's health Chocolate manufacturing giant Mars has distanced itself from the famous deep-fried Mars bar by seeking a disclaimer. The Carron Fish Bar in Stonehaven, in Aberdeenshire, claims to be the birthplace of the recipe almost two decades ago. Plans to bid for EU Mars Inc., maker of Snickers chocolate bars and Wrigley gum, plans to stop selling chocolate products that have more than 250 calories per portion, dooming king-sized bars. While skeptics might assume the move is a way to reduce the amount of pricey cocoa The Stonehaven chip shop became the first to serve up a deep-fried Mars Bar in 1992 when a group of schoolchildren came in with the bar consisting of chocolate, nougat and caramel and asked for it to be covered in batter and fried. Since then, Scotland's The candy giant is looking to take a bigger bite out of the confectionery market with bite-size bars, giant-size candies, and other fresh takes on existing brands. Mars’ 2014 calendar includes a number of product introductions—M&M varieties .

Candy companies are jumping on the health food bandwagon. Yes, really. Mars Chocolate North America and Hershey both plan to introduce snack bars for health-conscious consumers, according to Ad Age. The two companies unveiled their new bars at the Sweets Chocolate maker Mars has reduced the size of its Mars and Snickers bars, but kept the price the same. The weight of a Mars bar has dropped from 58 grams to 51 and Snickers has gone from 58g to 48g. Mars says it's to encourage people to eat more healthily Obviously, we can all recognise our favourite chocolate bars on the shelf in its distinctive packaging - but when it comes to identifying our treats of choice WITHOUT the wrapper on, how will we fare? Are you the type of person who rips off the wrapper and America's two largest candy companies Hershey and Mars are launching new products aimed at boosting their health image. Mars is taking its Goodnessknows snack-bar line national after years of testing it in a handful of markets, says AdAge. .